There are a few signs that summer is coming to a close: Labor Day weekend cook outs, cooler temperatures, Q3 winding down, and the return of football. For football coaches and sales leaders, the long road to the “big games” of the year begins – whether it’s meeting end of the year goals or making […]
Author Archive for: nicole
About Nicole Nystrom
This author has yet to write their bio.Meanwhile lets just say that we are proud Nicole Nystrom contributed a whooping 10 entries.
Entries by Nicole Nystrom
In the two years since I took my first course on social selling, the approach has reached buzzword status as it spreads throughout B2B sales teams. There has been a lot of debate as to what social selling is as well as what it’s not. But one thing is undeniable – it’s useful. Teams that […]
SalesWise recently introduced the first-ever Relationship Graph – a visual representation of account relationships and interactions occurring on both the buy-side and the sell-side. In Part 1, we explained how the Relationship Graph answers sales leaders’ most pressing questions about the buy-side of an opportunity. Today, Part 2 details how the Graph provides key insights […]
Every year brings new sales and marketing strategies promising to revolutionize the way organizations engage and do business with one another. But there are a few fundamental practices that haven’t changed despite all these revolutions that may hinder true progress. Over the next few weeks, we will examine some crucial business practices that haven’t evolved […]
SalesWise CEO, Gregg Freishtat was recently featured on an episode of Sales Hard Talk by Top Sales World with Barbara Giamanco. In this interview, he shares his insights on Business Relationship Intelligence and how it helps salespeople focus on what they do best – sell. Enjoy the Interview! Top Sales World (TSW) is a unique location dedicated […]
Congrats! You’ve implemented your Account-Based Selling (ABS) Strategy. You have identified your target accounts, and defined the different functional groups that will influence the purchasing decision. Your team has begun reaching out to this group, and you’re sending out tailored messaging to each contact (“persona”). But what comes next? How do you take your ABS […]
Account-Based Selling (ABS) is the hottest strategy on every marketer and sales leader’s mind. But, as with any successful strategic change, you don’t just wave a magic wand and “ta-da!” it magically works. The growth of ABS is largely due to the organizational shift to larger buying groups. Running a successful ABS strategy requires planning, […]
One of the biggest sales strategies in 2016 was Account-Based Selling (ABS), and 2017 has been building on its momentum to drive today’s B2B sales. With the breadth of channels and depth of information sales and marketing teams have access to, gone are the days of “any lead is a good lead.” Account-Based Selling has […]
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