How Sales Leadership Platforms Transform the Sales Management Role

Sales leadership platforms take your existing sales software infrastructure and transform it, aggregating all the essential data you need to track what your sales team is doing. It automates data aggregation from the tools you depend on to get your job done, such as Salesforce, and brings it together in a way that makes perfect sense for sales. You cut out the time spent jumping between your communication apps, email, project management tools and CRM, and instead spend it on helping your sales team grow and reach its potential. To properly incorporate a sales leadership platform into your business processes, you need to understand how it transforms your sales management role.

The Starting Line Has Changed

Sales leadership platforms are focused on giving you the information you need to do your job effectively and strategically. Your typical CRM platform revolves around collecting prospect data and supporting the sales team, and many management features are added as an afterthought. You can make it work, but in some cases the software works against your goals, not with them.

A sales leadership platform looks at what you need to effectively manage a sales team and gives you the support tools you need to be a leader. You get a data canvas that presents all your sales team information in one place, instead of flipping through applications to try to get a view of the big picture. This big picture is delivered to you through an automated tool, which means neither you nor your sales team needs to spend hours compiling vital information. You can focus on sales strategies, nurturing your top sales representatives and finding ways to maximize your sales opportunities for your team.

In a typical sales infrastructure, your starting line has a lot of busywork before you get to the good stuff. With a sales leadership platform, you shift your starting line so you can immediately dive into the stuff that really matters. You can see everything that’s going on in a way that a traditional sales environment doesn’t offer.

Big Picture Visibility

As a leader, you should have a big-picture view of your sales team, but many sales technology solutions make it as hard as possible to understand what’s going on with your data. Sales intelligence is an essential part of getting the most out of your sales team and each sales opportunity, and that’s the approach sales leadership platforms take.

You see all the data that relates to a specific prospect instead of spending hours getting up to speed on what your sales team has done already. The right tools and platform give you this data so you can look at sales trends and potential ways to nurture high-value prospects, and they give you the luxury of focusing on ways to create real impact.

You aren’t playing catch up, you’re one step ahead of the game, which makes a big difference in helping your sales team achieve its goals. You become better able to accurately understand the true state of your sales pipeline. You get the comprehensive view you need instead of getting bits and pieces of data that your salespeople quantify. It takes some time to adjust to this shift, but once you do, you’ll wonder how you achieved sales goals with any other system.

The Love-Hate Relationship With Accountability

High visibility means that there’s a lot of accountability for the sales team as well. Underperforming sales team members can’t hide behind the top salespeople anymore. Your top salespeople are going to love a system that makes their job easier and lets them focus on the actual sales part of the job while the bottom half of your sales team can no longer blame bad numbers on the software or time spent on paperwork.

Your relationship with the sales team transforms because you’re not dependent on its reports to know what’s going on. You can change your sales strategy to focus on lifting up the top performers, nurturing those with potential and cycling inefficient sales reps out of the system entirely. You get to spend a lot more time on leadership and a lot less time on listening to excuses from your poor performers. A relationship intelligence strategy gives you the data points you need for effective decision making, which helps you become the sales manager and leader you aspire to be.

Changing your sales process foundations takes time and an adjustment period, but the short- and long-term benefits are substantial. You create strategies with the big picture in mind, give your top sales performers the tools they’ve always wanted and eliminate the time spent catching up on vital information.

Are you ready to change the way you handle sales, for free? Check out Saleswise today, without any risk, and see what it’s like to focus on your sales leadership instead of reading a novel’s worth of sales reports from your team. You can’t buy time with money, but you can free up a substantial amount of time by increasing your productivity and automating data aggregation and entry. There’s no set up, no data entry, and data aggregation is automagical.

Sales Leadership Platform — Future of CRM?

Customer relationship management applications are a common sight for sales teams, with Salesforce held up as the pinnacle of innovative sales software. CRMs have existed in a few forms since the ’80s, starting off as a digital Rolodexes and later evolving into CRM by the mid-’90s. While CRM solutions add new features and infrastructure options, such as cloud-based software, the base functionality of these solutions hasn’t changed in two decades. Your sales team still spends a large chunk of its workday on glorified data entry and other mundane tasks, you have to spend time in meetings and reading sales reports to figure out how your team is doing, and you’re maybe spending half your time on actual sales team management. It’s about time for a change, don’t you think?

Enter Sales Leadership Platforms

Sales leadership platforms are the next logical step in CRM evolution. A sales leadership platform focuses on the data available to the sales team instead of forcing them to reinvent the wheel and spend hours on data entry. The data aggregation goes beyond simply bringing in customer information; calendar data, customer communication and other sources are used to give your sales team and the sales leadership all the information you need on a prospect, in one panel.

Current CRM solutions make it hard for you to keep up on what’s going on in the field. You don’t have the luxury of heading out with each sales team and standing by their side when deals go down, so you have to wait for them to write reports, input sales numbers and spend the tail end of their day handling paperwork. A sales leadership platform puts the focus on the information you need to be a sales leader, what you need to do to help your team do their best, and what’s actually going on with your team.

A sales leadership platform creates a data canvas that provides automated access to prospect and sales data. This goal post shifting transforms the way you handle sales leadership, day to day and long term.

How Sales Leadership Platforms Change the Day-to-Day Sales Environment

Look at your typical sales day. How much time are you going from Salesforce to Trello to Evernote to your email, repeating the cycle to figure out what’s going on? Imagine removing that time sink from your day, along with the amount of time you spend in meetings with your sales team. How much more could you get done in a day when you can focus most of your time on sales leadership?

Your sales team gets to quickly start on sales activities instead of glorified paperwork. Automating data aggregation lets your sales people focus on the parts of the job that need the human touch instead of the mundane parts that a forward-thinking application can handle. On the sales leadership side, you get relevant sales data faster than waiting for reports. With faster prospect and sales data, you have the much-needed business agility to take advantage of new trends or change low-performing strategies before they cause your entire team to miss sales quotas.

How Much Is Time Worth to Your Sales Team?

Time is one of your most valuable resources in sales. With more time, you can create the perfect strategies to dominate your industry, work with your sales team to go the extra mile and put more work into a day. No one’s figured out how to extend the day, and time travel isn’t an option, so the next best thing is to improve your sale process productivity.

A sales leadership platform adds time to your day, letting your sales team take advantage of a priceless resource to close more deals, research more prospects and use their skills to keep the business growing. You get to spend more time leading your team and identifying problems before they derail your sales strategy. The added time and flexibility remove the frustration of dealing with the mundane details instead of the big picture, which is the whole point of your job. You can’t use your big picture skills if you’re constantly having your workday pulled away from you in bits and pieces, checking email here, trying to make sense of a sales report there. All this unproductive time can be eliminated with an intelligent sales leadership platform.

CRM might be the software standard for the sales industry, but it’s been in that position for over two decades. Sales leadership platforms enable you to use your time more intelligently, giving you a big picture view and automating mundane tasks for your sales team. With a comprehensive view of what your team is doing and all of your relevant prospect data in one place, your overall sales production transforms to the next level.

Are you ready to make yourself and your sales team happy by instantly giving them more time? Sign up for Saleswise today to see what a difference it makes. It’s free, easy to set up, and integrated with the solutions you already use, like Salesforce.